Pick A Domain Name Using Keywords - A Brief Introduction
Maybe you might be someone that's close to setting up your first website. Maybe you’re the type that’s curious to see if theirs anything you missed. Whatever the case this section will be able to provide you with things that we feel are important, when picking the right domain name. I hope to make a difference in your domain registering process, also In your quest to find the right domain name.
I will assume that you already know the type of business you are going to be focusing on. I will not go into any of the things that relates on how to find a profitable market online. I will assume that your new site is some how business related, sense a personal website with pictures of your family and stuff doesn’t need much consideration when choosing the domain name, and registering domain name.
Lets Get Down To Business - A Domain Name
It’s a known fact that more and more Traffic (aka visitors to your site) comes from search engines like Google, Yahoo, and MSN (which has now launched their new site called Live). So having this in mind you will need to get the best possible placement in the search engines so that people will visit your website.
Most SEO Specialist agree that a keyword rich domain name can help your site rank better than if you use a completely diffrent domain name with out any keywords. You should at least have one Keyword. You might say that sites like Nike.com, Amazon.com and Ebay.com don’t have keyword rich names and you are absolutely right
The difference is that they have a much larger advertising budget than you have. With that said, they could have names that don’t make sense, and be able to get away with that.
If your like me, and don’t have millions to spend on advertising, then a major way to get an edge is by having a keyword rich domain name.
Choosing a keyword rich domain name does not mean that you will have to end up with a name that nobody will ever remember. It’s possible, but it doesn’t have to be if you choose your domain name right. Let us say that you are going to create a site that deals with pets. Maybe you want to sell pet toys and other accessories.
What I would do is to go to the site called:
http://www.wordtracker.com/free-trial.html and sign up for the free trial. Once you have received the e-mail from WordTracker you would enter “pets” in the field.
You’ll see that the word pet supplies has a count of 2,000-2,500 visitors in a 90 day period. If you had paid for the full version of WordTracker (I strongly recommend that you do) you would have found that for the keyword phrase pet toys and supplies that 145 people are searching for that particular phrase every day and that there are only 857 sites competing for that exact phrase.
Now that is great information and you can now use it for finding a domain name that will:
- Tell your visitors what it is that you do
-
hold some really great keywords that you will want to target to rank in the search engines.
So one thing I would do is research. If you’re going to choose a keyword rich theme then I would research the major search engines. I would also try using the google adwords
WordTracker also Overture Keyword Tool.
The best way is to do a search of keywords that would describe your business.
Domain Name Registration - Something To Think About
What type of business are you in. Don’t be to general because the more you are the more competitive the search are. If you are selling pet shampoo, you might not want pet as your main keyword, but maybe petshampoo. The more specific you get the better the results. That way you won’t rank low for the search petshampoo.
You might rank low for pets but rank very high for pet shampoo. Also having pet in your domain name also helps
for the pet search anyway, but your more likely to get lower results, But lets say you sold dog shampoo. You would rather have dogshampoo in your domain name.
And you just might be at the very top for that keyword
Search. So if you choose a keyword-based theme, it helps the more specific you are with your keywords.
One Last Thing - Domain Name Registration
With that in mind you will be closer to registering domain name. Have your ever thought about domain name availability. Sometimes choosing a name
can make all the difference to your online business.
Don’t be afraid to try something new when somebody else has chosen your name already. Don’t get upset if somebody already has your name. When I was choosing my domain name. Somebody already had the first and the second name I had chosen. Just get creative, If you get stuck ask a friend or family member for some advice. Because the domain name you choose will be the name you keep. Unless you want to start over from the beginning.
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